Client was selling her eBook using paid ads and was not able to see a return on ad spend.
She was having decent CPC from Facebook, but her landing page was not converting well.
Also, her average cart value was not sufficient because she was lacking upsells.
We helped the client restructure her landing pages so that they were more visually appealing, easier to navigate, and loaded much faster.
We also helped her add on upsells so that we could increase average cart value.
We were able to increase conversion rates by almost 7%, increase average cart value by 40%, and achieve a 3x ROAS in just under 2 months.